5 Black Owned Cosmetic Companies to Try

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Often it’s quite easy for a Black woman to get carried away with a notion that ‘Black don’t crack’ which is not only inaccurate but also prompts many women to leave everything to their genetics to sufficiently take care of their beauty needs. That’s not really a perfect way to bring out your true personality. Irrespective of whether you are natural or relaxed, visit salon at least once a week for manis while you can pedis and groom your nails at the comfort of your house. It is truly a challenge for black women to find beauty products that does what its label says. Each year, African-American women spend around $7.5 billion on beauty products which is relatively 80 percent more than the general market. It only makes more sense if the top consumers also become producers of their products since they are in a better position to identify specific needs and bring much perspective in the process of getting fancy.

The market seems to show all the good signs as the black women develop greater inroads into the massive beauty care market. There was a time when the only cosmetic lines available to black women were Flori Roberts and Fashion Fair. But today there are many more lines created for black women.

 

Flori Roberts
Flori Roberts is the first cosmetic brand which was specifically developed for darker tones. The brand offered prestigious line of blush, powders, foundation, and eye and lip makeup with array of skin formulation and shade selection for black women.

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Ginger + Liz Color Collection
Ginger Johnson and Liz Pickett teamed up to create collection of vegan friendly nail polish. The ladies take great pride in offering non-toxic nail polish with array of shades without sacrificing on the element of style. Ginger + Liz Color Collection have been sported by celebrities like Beyonce, Rita Ora and Taraji P. Henson.
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Fashion Fair Cosmetics
Publisher of Ebony and Jet, the late John H. Johnson, noticed that many models from Ebony Fashion Fair had to mix several shades of foundations to get the right blend to match their skin. John H. Johnson approached several cosmetic companies, but none seemed to be interested in catering to this untapped market so in 1973 he created Fashion Fair Cosmetics.

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Posner Cosmetics
Posner Cosmetics was originally created as a high-class-cosmetic for regular black women who didn’t want to spend a fortune on makeup. Posner Cosmetics lines of beauty products are still affordable with foundations available for under $7 and lipsticks at under $6.

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b.l.a.c. minerals
The founder and CEO of b.l.a.c. minerals, Merced Manning, was looking out for natural makeup and skin products, but she couldn’t find one that would work for her skin type and color. This prompted her to make them herself. B.l.a.c. mineral’s provides all natural skin care products and cosmetic for women of color or women from diverse ethnic background. The product interestingly contains only about five products since it is free from any kind of synthetic, dyes, preservatives and chemicals.

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